•  

AI in Sales with Ohad Parush

0
0


To many people’s surprise tech sales is not much of an art. It’s actually a regimented science where reps have clear step-by-step processes to bring in new business. Each stage takes the customer closer to the end of the deal and consists of learning more about the customer’s needs. 


A CRM is a database reps use to track this customer journey allowing sales leaders to forecast their revenue, but the output is only as good as the input sales reps provide. Given the sales rep is the only person who talks to the customer, there’s no way for sales leaders to check the quality and completeness of the information reps are providing. This is where products like Gong come in. 


Today I met with a very special guest, Gong’s Executive Vice President of Research and Development, Ohad Parush. Gong gives their customers insight into sales conversations to provide more accurate data to sales managers. This in turn allows sales managers to forecast revenue better and coach their teams with greater detail…turning sales data from a game of telephone into a coordinated team sport.


This episode is hosted by David Cohen. David is a Software Engineering Lead at LinkedIn where he works on backend applications and APIs that power their enterprise data systems. In his free time, he is an AI enthusiast and enjoys talking about all things Software. You can contact him on LinkedIn or Twitter.


Show Notes:


Gong.io


Gong Culture


Sponsorship inquiries: sponsor@softwareengineeringdaily.com


The post AI in Sales with Ohad Parush appeared first on Software Engineering Daily.


No comments yet...
Log in to comment
New
0 0 0
Today

Creating a Rust IDE with Vitaly Bragilevsky

Rust is a systems programming language created by Graydon Hoare in 2006 and first released by Mozill…
0 0 0
Yesterday

VC Investing at CRV with James Green

CRV is a venture capital firm that invests in early-stage startups. The firm has invested in more th…
0 0 0
2024-11-19

DataStax and the Future of Real-Time Data Applications with Jonathan Ellis

DataStax is known for its expertise in scalable data solutions, particularly for Apache Cassandra, a…
0 0 0
2024-11-14

Enhancing OAuth Security and Interoperability Using FAPI with Joseph Heenan

FAPI is a refinement of the OAuth standard developed by the OpenID Foundation. It was conceived to s…
0 0 0
2024-11-13

PlayStation 2 Emulation with TellowKrinkle

PCSX2 is an open-source PlayStation 2 emulator that allows users to play PS2 games on modern hardwar…
0 0 0
2024-11-12

TSMC and the Geopolitics of the Chip Industry with Tim Culpan

Taiwan Semiconductor Manufacturing Company, or TSMC, produces a significant portion of the global su…

Software Engineering Daily

Technical interviews about software topics.

Log in to Follow

More episodes from Software Engineering Daily

Top Podcasts Top rated Podcasts